ALTIMETER AUDIT

Measure your marketing altitude and set your course for growth

Gain clarity, focus, and direction with the Altimeter Audit, a comprehensive 21-page marketing audit workbook designed specifically for aviation organisations.

This isn’t a quick checklist; it’s a structured, in-depth tool that guides you through every key area of your marketing, helping you understand exactly where you are now and where your biggest opportunities lie.

Working through the workbook help will help you pinpoint what’s working, what’s not, and where to focus your time, energy, and resources for meaningful results. It brings together brand, strategy, audience understanding, internal processes, and performance tracking into one clear, practical framework.

Take the guesswork out of your marketing. Get your Altimeter Audit today and turn insight into confident, informed action.

Perfect for: aviation businesses, events, and charities ready to take a clear, practical look at their marketing performance.

Available options:

Self-Assessment Workbook Only: Complete the full 21-page audit at your own pace and gain valuable insight into your current marketing altitude.
Self-Assessment Workbook + Key Insights Report: Send your completed workbook to Helen Webb Aviation and receive a professionally written Key Insights Report summarising your strengths, gaps, and recommended priorities
Self-Assessment Workbook + Key Insights Report + 1-Hour Consultation: Includes everything above, plus a dedicated consultation to talk through your results and next steps in detail.

OPTION 1

SELF-ASSESSMENT WORKBOOK ONLY

Take control of your marketing review at your own pace.

The 21-page Self-Assessment Workbook provides a comprehensive, structured framework to evaluate your current position, brand, audience, strategy, and overall marketing performance.

By working through the questions, you’ll identify strengths, uncover gaps, and gain clarity on where to focus your efforts next.

Ideal for: solo marketers, small teams, or organisations who want to reflect on their marketing independently, without additional reports or consultations.

OPTION 2

SELF-ASSESSMENT WORKBOOK

& KEY INSIGHTS REPORT

Designed for organisations ready to make meaningful improvements to their marketing strategy.

After reviewing your completed Altimeter Audit Workbook, Helen Webb Aviation will provide a detailed analysis outlining your current position, opportunities, and tailored recommendations.

You’ll receive actionable insights to help refine your approach, strengthen your messaging, and improve overall performance.

Ideal for: aviation businesses and events seeking a clear, evidence-based plan to enhance their marketing impact.

OPTION 3

SELF-ASSESSMENT WORKBOOK, KEY INSIGHTS REPORT

PLUS 1-HOUR CONSULTATION

Combine your completed audit and Key Insights Report with a focused 1-hour consultation with Helen Webb Aviation for personalised, expert support. This session gives you the opportunity to talk through your audit in detail, ensuring you fully understand your results and what they mean for your organisation.

During the consultation, we’ll walk through your strengths, challenges, and areas of opportunity, exploring how each element of your marketing fits together. You’ll gain tailored recommendations, clarity on your priorities, and practical guidance on the actions that will make the biggest difference. It’s also your chance to ask specific questions, sense-check ideas, and discuss any goals or obstacles you’re currently facing.

This option provides hands-on support and structured direction, helping you turn your audit insights into a clear, confident plan for your next steps.

Ideal for: organisations wanting a collaborative, expert-led conversation to translate their audit findings into meaningful, actionable progress.